Visual Creative & Direction
Alexander Graeser – Portfolio Selection
(as Creative Producer, Director/Co-Director, Creative Edit, and/or Concept, …)
alexandergraeser.com
instagram.com/alexandergraeser
2023
proprietary & confidential
ACQUA DI PARMA
LVMH Group
Launch campaign, key visuals and content for new fragrance Colonia Futura
With still life photographer Johann Clausen
- CO-DIRECTION
- PHOTOGRAPHY (Lifestyle)
AI:Trail
Wallpaper Magazine
Audi AI:Trail concept - moving imagery, commissioned by Wallpaper Magazine, UK.
With still life photographer Johann Clausen
- ART DIRECTION
- CO-DIRECTION
- CREATIVE EDIT
Dries Van Noten
Andreas Murkudis
Dries Van Noten SS21 - Installation and Collection by Viviane Sassen on display at Andreas Murkudis, Berlin
- DIRECTING DoP
- POST PRODUCTION
TAYCAN
Wallpaper Magazine
Porsche Taycan 4S - moving imagery, commissioned by Wallpaper Magazine, UK.
With still life photographer Johann Clausen
- ART DIRECTION
- CO-DIRECTION
- CREATIVE EDIT
ROUGE HERMÈS
for Usage Magazine
animated feature of limited Rouge Hermès lipsticks - with Still Photographer Johann Clausen
- ART DIRECTION
- MOTION DIRECTION
- DIGITAL PRODUCTION
- CGI
Beosound 2
B&O
Bang & Olufsen, Beosound 2 speaker.
- ART DIRECTION
- STILL PHOTOGRAPHY
- DOP
- DIGITAL PRODUCTION
UNITS X GM
General Motors
3D render animations of iconic general motors car designs - the bold Chevrolette Corvette and classic Cadillac Escalade
- CREATIVE EDIT
- POST-PRODUCTION
SIEMATIC
Kemmler Kemmler agency
Moving imagery content – launching a rebranding of one of Germany's leading premium kitchen design brands.
- DIRECTOR
- CREATIVE EDIT
- PRODUCTION
- POST PRODUCTION
HERMÈS
Hermès Int SCA
Premium accessoires motion content for social media
With still life photographer Johann Clausen
- CO-DIRECTOR
- ART DIRECTION
- POST PRODUCTION
- DOP
- EDIT / SOUND DESIGN
GM
General Motors
visionary imagery for GMs to be asian premium market segment, developing specific looks and assets for GM sub brands most iconic vehicles.
- ART DIRECTION
- CGI
- LIFESTYLE PHOTOGRAPHY
- VIRTUAL PRODUCTION
- POST PRODUCTION
BMW M5
with Panamono GmbH
spec spot for the new BMW M5
- ART DIRECTION / CONCEPT
- DIRECTOR
- SOUND DESIGN
- CREATIVE EDIT
- POST PRODUCTION / GRADING
ASICS
TAO agency
Launch campaign key motives and additional social media content for the ASICS Hypergel Lyte III model
VOGUE
Condé Nast
'Sam', a print and social media feature, commissioned by VOGUE Ukraine
- POST PRODUCTION
- CREATIVE EDIT
GM Luxury Portrait
GM Strategic Consulting
An introduction into what is to be the new luxury segment of GM China
- EDIT
- SOUND MIX
- GRADING
- MOTION DESIGN
